Graduate's field of professional activity: communications, information and communication technologies (in the field of mass media product promotion, including print media, television and radio programs, online resources); advertising and public relations
The objects of the graduate's professional activity are the text of advertising and public relations and (or) other communication product transmitted through various channels by the mass media (hereinafter referred to as the media) and other media, addressed to different target groups/groups.
As a result of mastering the PLO in accordance with the type of professional activity that the program focuses on, the graduate must solve the following professional tasks: participation in the development and implementation of an individual and (or) collective project in the field of advertising and public relations.